Marketing

Have You Heard About Inclusive Marketing?

Inclusive marketing is all about making marketing accessible to everyone, including people with disabilities. At Kleurvision, we understand the importance of ensuring that everyone, regardless of ability, feels represented and valued in the marketing landscape. By embracing inclusive marketing, you not only shake up the advertising game but…

How Using a CRM Tool Can Help Your Business Succeed

Where every connection matters and decisions shape the brand journey. In the dynamic journey of branding and marketing, where every interaction influences the customer experience, we recognize the pivotal role of Customer Relationship Management (CRM) tools.  Let’s explore how these tools can be a game-changer for any business!…

Videography in Marketing

In today’s fast-paced digital world, video has become a fantastic way to tell your brand’s story in a friendly and engaging manner. Videography in marketing isn’t just a trend; it’s like that trusted friend who helps you capture your brand’s heart and authentically connect with your audience.   …

Email Marketing 101: A Beginner’s Guide for Small Businesses

Ever wonder about the secret sauce behind connecting with your audience in a way that’s personal, powerful and downright effective?  Enter the world of email marketing, a digital wizardry that has stood the test of time and proven itself as the ultimate sidekick for businesses big…

A Quest for Brand Storytelling

A remarkable phenomenon emerged—brand storytelling.    In this blog, we’ll embark on a magical journey exploring the enchanting realm of brand narratives and how they have the power to captivate your audience like never before. So, grab your imagination and get ready to discover the secrets…

Is Posting On Social Media Enough?

The answer to this is a firm no. It is not enough for a business to post on social media whenever they have a thought or photo to share. But to get to the root of this question, the term “just posting” needs to be defined. What does…

How to Plan a Social Strategy

You can’t not have a social media account if you have business anymore. Don’t get us wrong – social media isn’t quite the tool to end all other marketing tools, they are all still very much in use, but it has taken marketing your business to a whole…

The Rebel Archetype

This archetype wants to overturn what isn’t really working, they will disrupt, destroy and shock with their rebellious and outrageous acts. They want to rock the boat with radical freedom. At their best they are sharp, free-spirited, and brave! At their worst they can be destructive, out of…

What Are the Best Merch Items for Brand Recognition?

It’s as simple as that! And people really like stuff that gives them a sense of happiness, something that can remind them of a good experience or makes them feel cool. Something that sparks an emotional connection. This is what great branding does.

The Lover Archetype

This archetype wants to feel love, they want to create meaningful and deep relationships with the work, people and surroundings that give them joy. They will become more physically and emotionally attractive to gain what they want, as they seek true love, intimacy, sensuality, passion, sex appeal and…