It’s probably fair to say that most businesses are started with the goal of creating long term sustainability. That much feels obvious. Entrepreneurs will toil endlessly over every aspect of their burgeoning business, meticulously dissecting each decision towards building a foundation for something that will (hopefully) flourish with the proper…
“Content is king!” “Connect on a human level.” “Create synergy in your marketing efforts”. You know, that kind of stuff. But the truth is, the cliches aren’t wrong. Digital marketing has long evolved past being just digital and is really just marketing. Any solid, robust, marketing effort is going to…
The internet is…wait for it…..BIG! And on that big ol’ internet, are a ton of people. There are 7.8 Billion people in the world. 4.57 Billion of them exist online in some capacity.(source) Point being, there is a massive potential audience that exists online and you can’t possibly reach all…
IT’S ALL IN THE NAME (OR IS IT?) Registering a Domain When registering a domain, you have a few options. It’s always smart to have someone on your side who understands how domains work, what role they play, and how to manipulate their settings to perform the way you need.
It is true. We all perform better and feel like what we do has an impact when we are recognized for our efforts. It’s human nature to seek the acceptance of others and to experience the satisfaction when we not only know the job is well done, but when we…
Brand experience is what differentiates your company from your competitors. It also defines your culture and brings to life your products and services. As your product moves forward or takes on more competitors, your brand will need to remain relevant within the marketplace. Most Start-Up’s ignore this simple task and…