And what even does it mean to “rebrand your business”? Simply put, rebranding is like giving your brand a makeover. It means reshaping your business’ look, feel and message to match your current goals and stay cool with your audience. Think updating your style, adapting to…
As much as we’d like to get away from our computers and devices, it is without a doubt, a key communication component of almost any business. The problem with email is that with the majority of communications for a lot of people still going through email versus over…
…when you hear designers and developers talking about a content-first design strategy? Designing around a customer’s content is crucial to executing the design and build for the website of your dreams. As a creative agency, we wonder how we can get our clients to understand how to get…
The answer to this is a firm no. It is not enough for a business to post on social media whenever they have a thought or photo to share. But to get to the root of this question, the term “just posting” needs to be defined. What does…
And if you don’t know what branding is then you should leave this blog immediately and check out our other blog So What Exactly Is Branding? And once you finish reading, come back to read this one! . Okay…
Other than the very obvious fact that it is a constantly evolving landscape in the world of business and marketing, there are so many other reasons as to why you should have a social media presence for your brand! Now, we know we have already…
Essentially, a media kit is a package of information about your company, products, services or event(s), and it will tell someone a story about your business! They are used for creating partnerships with other brands, for press, journalists, reporters, media outlets or for events and event…
…then you may have heard about terms like strategy or tactics being used. These two terms may seem like they’d be similar or the same, but they are not! Let’s elaborate… Marketing Strategy Your marketing strategy describes the process by which you will…
You can’t not have a social media account if you have business anymore. Don’t get us wrong – social media isn’t quite the tool to end all other marketing tools, they are all still very much in use, but it has taken marketing your business to a whole…
Owning a website is one of the initial steps to marketing your brand! But now the next thing to consider is how can you get your customers to find you online? There are multiple ways you can drive traffic to your website, so let’s go through…